![]() ![]() The online review phenomenon began in 1999 with three small review sites: Epinions, Deja, and RateItAll. Where did online reviews come from and how have they become one of the most authoritative research tools online? Now we know what review management is, let’s look at where it came from and how it all started. I highly recommend Process Street!” – Capterra Reviews “ We’ve helped several other firms implement it and they have all had similar results. “ Using Process Street has been a game-changer for our business…”- Capterra Reviews Get the process wrong and… well… let’s just say, with 95% of shoppers reading online reviews before making a purchase, it’s incredibly important to get it right. Get the process right and your customers will love you forever, tell all their friends how great you are, and become loyal advocates of your brand. With so many opportunities for consumers to make their views public, review management is your only way forward. This is where review management comes in. All companies are at the mercy of these reviews and it’s becoming increasingly important to have a process in place to manage them carefully. “ Business leaders can’t afford to ignore reviews because they broadcast consumer perception and impact customer purchases” – Erna Alfred LiousasĬonsumers use reviews to express everything from great experiences and confidence in brands, to dissatisfaction with services and products. Sourceįor instance, did you know that an online review is 12 times more likely to influence a purchase than a product description? Or that 72% of customers don’t take action until they’ve read the reviews of a product or service? They influence purchase decisions, they make or break a company’s reputation and they are becoming one of the most influential research tools online. Online reviews have become the powerful King of commerce. If you’re curious about what these templates look like, check out this embedded Social Listening Strategy Process Checklist here, or scroll down to find them all embedded.īut if you’ve got time, grab yourself a cuppa and let’s get started! Social Listening Strategy Process Checklist.Reply to eBay Feedback Process Checklist.Positive Review Response Process Checklist.How to Respond to Yelp Reviews Process Checklist. ![]() How to Respond to Google Reviews Process Checklist.How to Get Reviews on Amazon With a Personal Touch Checklist.How to Get Google Reviews from Top Customers Checklist.How to Ask for a Review from a High Touch Client Checklist.Individual Review Feedback Analysis Process Checklist.Customer Service Representative Performance Review Checklist.Asking Valuable Customers for Feedback Checklist.If you’re in a hurry, feel free to jump straight into them: We will also give you access to 14 super-charged templates that will actively help you manage your online reviews. How to use Process Street to manage online reviews.This post will tell you everything you need to know about review management, including the following topics: In a world where 70% of consumers look at multiple review sites and read a whopping 10 reviews before choosing a local business, review management needs to be a crucial part of your business success plan.īut with 63% of businesses not checking or responding to their online reviews, we at Process Street, have written this post to help you understand the impact and importance of managing your online reviews. It smells terribly bad and the manager is an a**hole.” – Vanessa, TrustPilotĪs a business owner, how would you respond to this review? Fight back and tell the customer they’re wrong? Ignore it and hope it goes away? Or apologize profusely and kill them with kindness? ![]()
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